M - History - Anime Festival Asia

Our History

Born in 2008, AFA is the largest and most followed J-pop culture event in Southeast Asia (“SEA”) covering Singapore, Indonesia & Malaysia, with 9 festivals in the past 6 years exceeding 130,000 attendees in 2013.

C3AFA Singapore 2019

Organiser: SOZO, SOTSU, ZEPP Live Inc., Horipro International, Amuse Entertainment Singapore
Date: 29-30 November, 1 December 2019
Venue: Suntec Singapore Convention & Exhibition Centre
Attendees: 1,820,000
Exhibitors: 1060

C3AFA Singapore 2018

Organiser: SOZO, SOTSU, ZEPP Live Inc., Horipro International, Amuse Entertainment Singapore
Date: 30 November, 1-2 December 2018
Venue: Suntec Singapore Convention & Exhibition Centre
Attendees: 105,000
Exhibitors: 211

C3AFA Singapore 2017

Organiser: SOZO, dentsu, ZEPP Live, SOTSU, Amuse Singapore, ASATSU-DK INC, avex asia
Date: 24, 25, 26 November 2017
Venue: Suntec Singapore Convention & Exhibition Centre
Attendees: 96,000
Exhibitors: 170
Sponsors: 8

AFA 2016

Organiser: SOZO, Dentsu Inc, Zepp Live, Amuse Entertainment Singapore
Date: 25, 26, 27 November 2016
Venue: Suntec Singapore Convention & Exhibition Centre
Attendees: 94,270
Exhibitors: 147
Sponsors: 9
Media Value: S$3,664,927

AFA 2015

Organiser: SOZO, Zepp Live Inc., Dentsu Inc
Date: 27, 28, 29 Nov 2015
Venue: Suntec Singapore
Attendees: 90,669
Exhibitors: 161
Sponsors: 17
B2B Event: –
Media Value: S$1,843,529

AFA 2014

Organiser: SOZO, Zepp Live Inc., Dentsu Inc
Date: 5, 6, 7 Dec 2014
Venue: Suntec Singapore
Attendees: 90,000
Exhibitors: Over 150
Sponsors: 27
B2B Event: Japan Pop Culture Now! (with JETRO)
Media Value: S$2,400,000

AFA 2013

Organiser: SOZO, Zepp Live Ent., Dentsu Inc
Date: 8, 9, 10 Nov 2013
Venue: Suntec Singapore
Attendees: 85,000
Exhibitors: 144
Sponsors: 12
B2B Event: N/A
Media Value: S$3,000,000

AFA 2012

Organiser: SOZO, Dentsu Singapore
Date: 9, 12, 11 Nov 2012
Venue: Singapore Expo
Attendees: 83,000
Exhibitors: 93
Sponsors: 12
B2B Event: N/A
Media Value: S$2,750,000

AFA 2011

Organiser: SOZO, Dentsu Singapore
Date: 11,12,13 Nov 2011
Venue: Suntec Singapore
Attendees: 82,000
Exhibitors: 93
Sponsors: 7
B2B Event: Cool Japan Forum
Media Value: S$2,500,000

AFAX (2010)

Organiser: SOZO, Dentsu Singapore
Date: 12, 13, 14 Nov 2010
Venue: Suntec Singapore
Attendees: 71,000
Exhibitors: 45
Sponsors: 4
B2B Event: Cool Japan Forum
Media Value: S$2,500,000

AFA 2009

Organiser: SOZO, Dentsu Singapore & I-Promo
Date: 21, 22 & 23 Nov 2009
Venue: Suntec Singapore
Attendees: 52,000
Exhibitors: 50
Sponsors: 3
B2B Event: Animation Asia Conference
Media Value: S$1,500,000

AFA 2008

Organiser: Dentsu Singapore & I-Promo
Date: 22 & 23 Nov 2008
Venue: Suntec Singapore
Attendees: 29,000
Exhibitors: 30
Sponsors: 2
B2B Event: Anime Industry Seminar
Media Value: S$1,000,000

C3 AFA Jakarta 2018

Organiser: SOZO, SOTSU, HORIPRO International
Date: 31 Aug, 1 Sep, 2 Sep 2018
Venue: Indonesia Convention Exhibition (ICE)
Attendees: 57,528
Exhibitors: 173
Media Value: TBC

C3 AFA Jakarta 2017

Organiser: SOZO, SOTSU, Zepp Live Ent, Dentsu Inc, Megindo, avex asia
Date: 18,19,20 Aug 2017
Venue: Jakarta International Expo
Attendees: 50,080
Exhibitors: 142
Sponsors: 5
Media Value: TBC

AFAID 2016

Organiser: SOZO, Zepp Live, PK Entertainment, Megindo Group
Date: 16,17,18 September 2016
Venue: Jakarta International Expo
Attendees: 61,953
Exhibitors: 116
Sponsors: 5
Media Value: Rp 952,900,000

AFAID 2015

Organiser: SOZO, Zepp Live Ent., PK entertainment, Megindo
Date: 25,26,27 September 2015
Venue: JI Expo
Attendees: 60,558
Exhibitors: 127
Sponsors: 12
Media Value: S$310,775

AFAID 2014

Organiser: SOZO, Zepp Live Ent., Marygops Studio, Megindo
Date: 15, 16, 17 Aug 2014
Venue:Jakarta Convention Centre
Attendees: 55,000
Exhibitors: 123
Sponsors: 16
Media Value: S$1,500,000

AFAID 2013

Organiser: SOZO, Zepp Live Ent., Marygops Studio, Megindo
Date: 6, 7, 8 Sep 2013
Venue: Jakarta Convention Centre
Attendees: 53,000
Exhibitors: 80
Sponsors: 5
Media Value: S$2,000,000

AFAID 2012

Organiser: SOZO, Dentsu Indonesia, Trilogy
Date: 1,2,3 Sep 2012
Venue: JI Expo
Attendees: 40,000
Exhibitors: 40
Sponsors:6
Media Value: S$1,500,000

AFAMY 2012

Organiser: SOZO, Dentsu Indonesia, Trilogy
Date: 1,2,3 Sep 2012
Venue: JI Expo
Attendees: 40,000
Exhibitors: 40
Sponsors:6
Media Value: S$1,500,000

C3 AFA Bangkok 2017

Organiser: SOZO, SOTSU, ASATSU-DK INC, Dentsu Inc
Date: 10 & 11 Jun 2017
Venue: Royal Paragon Hall, 5th Floor, Siam Paragon Shopping Center
Attendees: 30,000
Exhibitors: 51
Sponsors: 9
Media Value: THB18,655,562

AFATH 2016

Organiser: SOZO, avex asia, Dentsu Inc, Cos Com, DEX
Date: 19,20,21 August 2016
Venue: Royal Paragon Hall, 5th Floor, Siam Paragon Shopping Center
Visitors:55,000
Exhibitors: 77
Sponsors: 1
Media Value: 17,452,014 THB

AFATH 2015

Date: 30 April, 1, 2, 3 May 2015
Venue:Bangkok International Trade and Exhibition Centre
Attendees:75,000
Exhibitors: 77
Sponsors: 7